Mymemo sceglie il CES di Las Vegas per lanciare sul mercato USA il proprio flagship product. È stato scelto di allestire lo stand come un'accogliente e caldo luogo domestico, enfatizzando l'innovazione tecnologica del dispenser con un'immagine grafica dal sentore tech e dai colori freddi, esaltando il contrasto tra lo spazio casalingo e la gestazione ingegneristica che ne ha accompagnato la nascita.
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Icone
Una delle peculiarità del dispenser Mymemo è la modularità - unico tra i competitor - da cui è stata originata l'headline “The right size for your therapy” e conseguentemente lo stilema grafico relativo.
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